Nike (NKE) Stock News

Stock futures rise as tech rally continues. Nvidia up 0.9% after record close. Lucid up 0.2% on delivery update; targets $1.4B cash flow improvement. Nike down 1.3% after weak guidance. Lamb Weston and RPM report before open; Constellation Brands, Neogen, Penguin Solutions, Worthington Steel after close.

Berenberg reduced its Nike price target to $27.50, down from $49.

Berenberg lowered its rating on Nike to Sell from Hold.

Nike underperforms S&P 500 over 33 years, social claim says.

Nike (NKE) dropped nearly 6% to its lowest since September 2013. The company missed revenue estimates yesterday and guided for sales to fall again this year. The stock is down more than 55% over the past year, losing roughly $60 billion in market cap.

Multiple analysts cut Nike price targets.

JP Morgan reduced its price target on Nike to $33, down from $40. The revision signals a bearish analyst stance on the athletic footwear and apparel company.

NIKE reported Q1 revenue of $11.2B, down 4% YoY, with diluted EPS of $0.48. The company announced a multi-year restructuring program called Pace, expecting pre-tax charges of approximately $1.0B through fiscal 2031. NIKE expects the program to deliver about $2.5B in cumulative savings through fiscal 2031.

Piper Sandler lowered its price target on Nike to $28 from $38.

Nike CEO Elliott Hill said the lifestyle sportswear market lacks energy, hurting traffic, and consumers remain cautious. He called on Nike to bring more creativity. China Q1 revenue fell 26%.

Nike shares fell 6% in after-hours trading after reporting Q1 revenue that missed estimates and issuing weak FY27 guidance. The stock hit its lowest level since September 2013 and is down 82% from its all-time high, erasing roughly $230 billion in market value.

Nike (NKE) shares dropped more than 5% in after-hours trading following its earnings release, bringing the stock to its lowest level since 2014 and down 81% from its all-time high.

Nike is ending relationships with most third-party online retailers in China. The decision is intended to stop heavy discounting and rebuild the brand's premium image.

Cathy Sparks, new head of Nike China, is ending most online third-party retail partnerships to boost premium cachet. She is rolling out made-for-China lines and focusing on fast-growing sports. Revenue in China is down nearly 30% from peak. Market share fell from 27% to 16%. Running revenue growing double digits. The move risks short-term revenue loss and share gains by Adidas.

Jefferies Analyst Sees Nike Stock Doubling to $75.

Nike's consensus analyst recommendation has dropped to 3.3 on a 1-to-5 scale, the lowest since Bloomberg records began in 2001. The data signals growing skepticism on Wall Street toward the stock.

Bank of America downgraded Nike to Underperform, cutting its price target from $47 to $30, citing lack of innovation, North American wholesale weakness, and softening China demand. Shares fell 1% on the report.

BofA Securities downgraded Nike to underperform from neutral, cutting its price target to $30 from $47. Analysts cite growing risks: the classics business is overshadowing innovation, consumer demand for Nike products at retailers is declining due to weak classic styles and disappointing new launches. This could make retailers less willing to bet on new products. Nike shares fell 0.6% to $35.77.

BofA Securities cut NIKE (NKE) to Underperform from Neutral with a $30 target, signaling a bearish outlook on the athletic apparel maker.

BofA downgraded Nike to Underperform with a $30 price target, citing continued pressure on the classics business and expected sales declines through FY27. The firm cut FY27 and FY28 EPS estimates by 11% and 12%, respectively, and now sees FY27 EPS 14% below consensus.

B of A Securities lowered its rating on Nike to Underperform from Neutral, signaling a more cautious outlook on the athletic footwear and apparel company.

On Holdings has signed Real Madrid star Kylian Mbappé, ending his childhood sponsorship with Nike. The Swiss company plans to launch football boots in 2027 and appointed Thierry Henry as director of football. Nike chose not to renew the deal, per CNBC.

Nike stock hits new decade-plus low

Nike's market value has dropped from roughly $280 billion to $57 billion since its 2021 peak. The decline is attributed to reduced ties with retailers, a shift to direct-to-consumer selling, reduced innovation, and increased competition.

Nike and Colgate-Palmolive will be removed from the S&P 100 index effective September 21, 2026. Nike has been in the index since December 2008. The stock has fallen about 80% from its high, erasing $230 billion in market cap.

An unverified claim on social media states that Nike (NKE) shares have fallen to their lowest price in more than a decade. No further details or confirmation are available.

A dozen stocks touched new 52-week lows today. The list includes McDonald's, Nike, NIO, HDFC Bank, VICI Properties, TJX Companies, Aptiv, Rollins, Rentokil Initial, Talen Energy, Cirrus Logic, and Brookfield Business. The moves reflect individual technical weakness rather than a broad market signal.

Nike stock trades at lowest level in more than a decade, unverified claim says.

An unverified claim suggests Nike's year-to-date stock performance is tracking toward its largest annual decline since 1993. No supporting data or official confirmation has been provided.

Wolfe upgrades DTM; UBS upgrades ARGX, SEDG; Jefferies cuts TJX; Truist cuts NKE, DKS, INTU.

Nike fell 3.2% to $39.42, lowest since Sept 2014. Down 38% YTD, worst Dow performer. Over $200B in market cap erased since record high.