Corporate$AMZN2:01 PM ET

Amazon quietly hikes prices on Echo, Fire TV, Kindle, eero to offset memory costs

By BORSA NewsroomPublished Aug 22, 2026, 2:01 PM EDTUpdated Aug 22, 2026, 2:02 PM EDT

Amazon raised prices on Echo, Fire TV, Kindle, and eero devices overnight. The company cited significant increases in memory costs as the reason, per FORTUNE. No specific amounts were given.

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Bearish · 35 of 100

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v1 · alerted to followers

WHAT WE KNOW

Amazon raised prices on Echo, Fire TV, Kindle, and eero devices.
The price increase was implemented overnight.